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Wal-Mart enlists bloggers in P.R. campaign

By Michael Barbaro
The New York Times
Published: March 6, 2006, 9:40 PM PST

Wal-Mart is looking beyond the mainstream media and working directly with bloggers. But the strategy raises concerns.
The New York Times

The story "Wal-Mart enlists bloggers in P.R. campaign" published Mar 6, 2006 9:40 is no longer available on CNET News.com.

Content from The New York Times expires after 7 days.

 4 comments
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TalkBack

i think I will link to this article

Bob Brinkman 
Mar 7, 2006, 8:59 AM PST

WalMart shapes publi opinion all by itself....

Earl Benser 
Mar 7, 2006, 3:32 AM PST

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