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THE NEXT DISRUPTORS

15 companies that will change the world

These game-changing startups are likely to upend existing industries - and spawn new entrepreneurial opportunities.

By Erick Schonfeld and Chris Morrison, Business 2.0 Magazine

Chandratillake wants Blinkx to become the Google of Web video by placing contextual ads inside clips.

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Blinkx

CEO: Suranga Chandratillake
Disruption: Web video search and ad insertion
Disrupted: Search engines and the TV ad business

The fastest growing segment of Internet advertising is video, and Blinkx's video search engine aims to capitalize on the trend. Blinkx indexes more than 14 million hours of video available on the Web, using software that turns speech into text and counts how many times a given word pops up in a video. That allows the company to target ads to video content, putting it a step ahead of big challengers like Google and Yahoo.

Full story: The Next Disruptors

Renewable Energy Group

Desktop Factory

Cree

One laptop per child