ITC Limited

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ITC India Limited
Type Public (BSE:ITC)
Founded 24 August 1910
Radha Bazar Lane, Kolkata, India
Headquarters Flag of IndiaKolkata, India
Key people Yogesh Chander Deveshwar, Chairman
K. Vaidyanath, Director, Partho Chatterjee, CFO
Industry Tobacco, foods, hotels, stationery, greeting cards
Products Cigarettes, packaged food, hotels, apparel
Revenue $4.75 billion USD (2006)
Employees 21,000 (2007)
Website www.itcportal.com

ITC Limited which previously stood for Imperial Tobacco Company of India Limited,[1] is an Indian conglomerate with a turnover of US $ 4.75 billion. Rated among the World's Best Big Companies by Forbes magazine, ITC ranks third in pre-tax profit among India's private sector corporations.

The company is headed by Yogesh Chander Deveshwar. It employs over 20,000 people at more than 60 locations across India and is listed on Forbes 2000.

Contents

[edit] List of products and brands

ITC has a diversified presence in

While ITC continues in its traditional businesses of Cigarettes, Hotels, Paperboards, Packaging and Agri-Exports, it is gaining market share in its nascent businesses of Packaged Foods & Confectionery, Branded Apparel and Greeting Cards.

ITC's wholly owned Information Technology subsidiary, ITC Infotech India Limited, is pursuing emerging opportunities in providing end-to-end IT solutions, including e-enabled services and business process outsourcing.

[edit] Rural Initiatives

ITC's Agri-Business is India's second largest exporter of agricultural products. ITC is one of the India's biggest foreign exchange earners (US $ 2 billion in the last decade). The Company's 'e-Choupal' initiative is enabling Indian agriculture significantly enhance its competitiveness by empowering Indian farmers through the power of the Internet. This transformational strategy, which has already become the subject matter of a case study at Harvard Business School, is expected to progressively create for ITC a huge rural distribution infrastructure, significantly enhancing the Company's marketing reach.

The company places computers with Internet access in rural farming villages; the e-Choupals serve as both a social gathering place for exchange of information (choupal means gathering place in Hindi) and an e-commerce hub. What began as an effort to re-engineer the procurement process for soy, tobacco, wheat, shrimp, and other cropping systems in rural India has also created a highly profitable distribution and product design channel for the company—an e-commerce platform that is also a low-cost fulfillment system focused on the needs of rural India. The e-Choupal system has also catalyzed rural transformation that is helping to alleviate rural isolation, create more transparency for farmers, and improve their productivity and incomes.

[edit] Corporate philanthropy

ITC Echoupal creatively leverages information technology to set up a meta-market in favour of India's small and poor farmers, who would otherwise continue to operate and transact in 'un-evolved' markets.

As of July 2007, ITC e-Choupal services, through 6400 Echoupal across 8 states, reach more than 4 million farmers in about 40,000 villages. ITC intends scaling up the initiative with 20,000 choupals and 700 saagars to reach 10 million farmers in 100,000 villages by 2010.

Free access to Internet is also opening windows of rural India to the world at large. ITC eChoupal e-choupal is now being regarded as a reliable delivery mechanism for resource development initiatives. Its potential is being tested through pilot projects in healthcare, educational services, water management and cattle health management with the help of several service providers including non-governmental organizations.

[edit] Forbes ranking

ITC features on the Forbes Global 2000 rankings for 2007 at position 1256 [2].

[edit] External links

[edit] References

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